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Where are the Ads?  

What happened to the advertisements?  Do you ever wonder why certain products used to be seen advertised on television or in magazines and newspapers....and now they are like “product non grata”--like they don't even exist.

When was the last time you saw a commercial for 7-Up?  Here's a national brand...but seems to have fallen off the map, promotionally..

What about Certs—the peppermint breath mints that give you two--(CLACK)--two (CLACK)--two mints in one!   And speaking of mints, where are the commercials for Tic Tacs?

Now I'm sure there's some logical explanation for all this.  Some 24 year old with his MBA making 120 grand a year as a marketing manager can explain that “products have a cycle” and these have reached a unique stage in that cycle.

Yet still, I ask...when the products are still being sold...still being consumed by the public, why are they no longer advertised?   It can only mean...either....

A. The brand or product is so wildly successful, there's just no need to pump more money into promoting it.  OR...

B.   It's no longer financially worth advertising for product X.  Essentially what they're saying, is, “We'll just be satisfied with our current numbers for the product.  OR...

C. Maybe in the world of digital media, there are more cost effective ways to advertise than mass media like network television.  OR....

D. Maybe the product itself or as a category is just plain on the way out.

 

The same questions are fair to ask about the visibility of Jesus in our culture…in our lives.  To put more of an edge on the question…How well do we—Christ’s followers—advertise the Christian lifestyle?

Have we concluded that Christianity is so wildly successful there’s just no need to pump any effort into our personal witness? Or are we satisfied with our current numbers—ie. Most of the world is going to Hell, and that’s okay with us.

Or is it answer “D”…we’d never say it, but we believe our “product” is just plain on the way out.

Jesus said “Go and make disciples."  That's a command without expiration date.

 

 
No Place  

By now you’ve probably heard the outrageous quote. Last week, New York Governor Andrew Cuomo—very likely a 2016 presidential candidate--told Susan Arbetter of The Capitol Pressroom that “extreme conservatives who are right-to-life, pro-assault-weapon, anti-gay” have “no place in the state of New York.”

In one remarkable sentence, all pro-life people and all those who support a biblical view of marriage were labeled “extreme.”  What’s more, these folks were essentially asked to leave the state.

But this uncharitable blast is at odds with reality.

Poll after national poll shows Americans are divided almost evenly over the issue of abortion.  So…does that make half the nation “extreme”?

Thirty-one of the fifty states have passed constitutional amendments banning legal recognition of same-sex unions.   Does this mean 31 states are now “extreme”?

Please note, now, that if you count the A&E condemnation of Phil Robertson’s stand on homosexuality, this is the second time in a month that conservative Christians have been told—“The public expression of your viewpoint is just not welcome at all.  Kindly shut up.”

Could I just ask anyone who agrees that Christians are “out of step” and ought to “keep their values to themselves”….where is YOUR tolerance?  You’ve preached this gospel so loud for so long…as long as it advanced your objectives.  But apparently tolerance is only afforded those who have the—quote—“correct” viewpoints.  Christian people are just not worthy of tolerance—is that it?

What gives you the right to determine the case is closed and the only right conclusion is yours—when a vigorous public debate is alive and well—despite attempts to belittle it or squash it?

Telling someone that disagrees with us, “You have no place in this state” feels remarkably like hate speech.  Because it is.

I’m reminded of 1 John 3:1: “The reason the world does not know us is that it did not know him.”  Attention Christ followers: Fasten your seatbelts.  There’s a rough ride ahead.

Throwing rocks at traditional Christian values is step one.   Be assured there’s a step two.

 
On Borrowed Time  

“She’s living on borrowed time.”  That’s the conclusion a friend shared with me in a pensive moment.  He was referring to his wife’s recent bout with cancer.

His remark caught me off guard because his wife has been cleared of any cancer.   Surgery removed every hint of it—and no chemo or radiation was required.  She’s in great health now, with no significant medical problems of any kind.

“The truth is, we’re all living on borrowed time,” said my friend—reading the curious look on my face. I thought about his statement quite a while.  He’s right.

We’re all living on borrowed time—every one of us.  The tragedy is, we simply don’t see it that way.  The fact that you and I might have racked up years of sickness-free living, decades of hospital-free health…does nothing to alter the harsh reality that we are all living on borrowed time.   (:55)

All it takes is…

One distracted glance on a truck-laden highway…

One unlikely fall off a ladder…

One x-ray at the doctor’s office….

And suddenly, the sheer frailty of the slender thread we call life…is seen for what it really is.

The oddity is that we have all peered through the lens of someone else’s tragedy and seen how fine and fragile that thread actually is.  Yet we come away from such a view, stuff our hands in our pockets…and still feel comfortable criticizing a spouse.  Or not forgiving a friend.  Or withholding love from someone desperate for a drop.

The truth is, we DON’T have time.  We DON’T have time to criticize our spouse.  We DON’T have time to not forgive a friend.  We DON’T have time to withhold love.

We are living on borrowed time.  James 4:14, “You are just a vapor that appears for a little while and then vanishes away.”

It’s time we understood “our” time—whatever of it may be left to us—is truly borrowed time.

 
There will always be room...  

You’d have thought it was a grenade.

Instead, it was only the Bible.

That's all Phil Robertson of Duck Dynasty was using as he offered a Scriptural perspective on homosexuality. 

A national firestorm followed.  But in the thunder of ideological gun shots, a curious scene played out in the neighborhood where my friend Jack lives.

For a couple of years, now, he's been trying to build bridges into the life of a friend across the street—let's call him Stephen.  Jack relates how it's been a slow go, getting to know Stephen, trying to build into his life.   Stephen is gay...and is aware of Jack’s Christian faith.

They’re friendly… wave at each other...chat in the street while collecting the mail.  But that's about it.  Then a year ago when some heavy snow fell, Jack—at the urging of his wife—went over to Stephen's house with a snow blower and blew out his driveway.

Stephen seemed most appreciative...and returned the favor for Jack.   More snows have provided more opportunities for Jack to reach out and care for Stephen's driveway.  But meanwhile...the conversations between the two of them have grown longer...more comfortable.

So there we were—as a nation—in the middle of this cultural battle over Phil Robertson.  And Jack is sitting at home when someone knocks on the door. It's his neighbor, Stephen.  Jack and his wife welcome him inside enthusiastically.  Of all things, Stephen has brought with him a plate of homemade...extra butter...original toll house chocolate chip cookies—Jack’s favorite.

They had a great time talking together, admiring that plate of big cookies…building an even stronger bridge.

In a world grown skeptical—critical—of Christians, there will always be room for the man or woman who loves people like Jesus did.   Throwing aside the labels.  Throwing aside the caution…and showing real care.

Can’t wait to hear the next chapter in Jack’s story.

I’ll keep you posted.

 
The Most Disappointing Day?  

With Christmas now past, allow me to play Scrooge for a moment as I suggest that for many, December the 25th might just be one of the most disappointing days of the year.
 
“Heresy!” you say.
“Blasphemous!” you cry.
                                                ...But hear me out...
 
Like you, I love the time off from work at Christmas...the gathering together of family and friends.  Truth is, I actually enjoy wrapping Christmas presents.  And I absolutely love the MUSIC of Christmas.
So...please hear me loud and clear—that I personally love Christmas.
 
Yet I cannot escape the sense that for millions and millions of people, Christmas is—in the end---a huge disappointment.
 
Think of it.
For months and months, little kids  have been exposed to thousands of messages on TV that assure them, if they just have this or that cool toy....life will be completely awesome.
 
For months and months, somewhat older kids have been told, if they just own this hot phone...or nifty tablet...or cool clothing...life will be completely awesome.
 
For months and months, adults have been told, if they just give (or get) a new Audi with a huge red bow on the roof...life will be completely awesome.
 
Then comes Christmas day.  The packages are unwrapped, the paper is shredded and the hoopla reaches a wild fever pitch.
 
By afternoon, reality has settled in.  The toy helicopter isn't quite as great as advertised.
The new tablet is kinda cool....but the screen isn't quite as sharp as you'd hoped  And that new Audi is great but....somehow it didn't revolutionize life the way it was supposed to. 
 
Life is never completely awesome merely because we possess something—however totally cool and shiny that thing may be.
 
While I love to give—and receive gifts—there is only ONE gift that is completely awesome.
Only one gift that simply never disappoints.  Only one gift that never rusts or wears out.   That gift is Jesus.  God...in the flesh.  God...with us.  Immanuel!

 
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Jon GaugerJon Gauger

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